[Blockchain Today Reporter Kim So-yeon] One of the areas that received a lot of attention along with DeFi in the virtual asset market last year is the Non-Fungible Token (NFT), which is known for the digital tokenization of assets such as games, art, real estate, and intellectual property rights. Token).
As a result of a recent survey of 1,763 virtual asset users around the world by Pigeon Wallet asking “how much do they know about NFT?”, nearly half of them answered that they do not know at all. In addition, 24% of the respondents also answered’I have heard of it, but do not know it well’, indicating that 68% of the respondents had no or very low awareness of the NFT. On the other hand, 17% answered that they are learning to invest in related projects, and 15% said they are already actively investing in related projects.
The survey results by major countries also showed that there was no significant regional gap in the level of NFT awareness. However, in the case of U.S. users who are leading the virtual asset market, 43% of users answered that they are actively learning or investing in NFT, the highest level among major countries, giving a glimpse of expectations for the future growth potential of the NFT market. .
In 2021, such as the activation of related trading platforms, even though the name is still unfamiliar to many users, measures to increase the awareness of NFT are expected to be actively sought.
Regarding the results of this survey, Kim Eun-tae, CEO of Pigeon Wallet, said, “The potential for the growth of the NFT market is endless despite the low level of awareness.” “We will narrow the gap in the current level of recognition through more diverse and interesting types of NFT projects in the future. I look forward to going out.”
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