Today’s Web3 labor market is composed of a credibility certificate layer, a labor supply and demand organization layer, and a cross-organization coordination layer.
Original Title: “Mable, Partner of Multicoin Capital: Looking at the Web3 Labor Market from the On-chain Reputation System “
Written by: Mable Jiang, Partner of Multicoin Capital Compilation: Noc, Rhythm BlockBeats
This article sorts out the views of Mable Jiang, a partner of Multicoin Capital, on his personal social media platform. Rhythm organizes it as follows:
In 2020, when I saw DAOhaus, I thought: “Wow, this is cool, maybe in the future people can browse all these different kinds of DAOs and choose to participate in the projects/work they like. Their contributions Will be paid in the form of tokens, just like developers picking projects on Gitcoin.”
But I also have some questions: If there are more than 1,000 or 10,000 DAOs on the market, how can people find what they want to do? If people cannot filter and find the projects or plans they are interested in in a short period of time, the generation of demand will also become weak.
Similarly, if a plan or project has a large number of users joining, can it really accept all users who have applied for joining without screening? If you want to add a filtering mechanism, how should you set the barrier requirements for filtering? Expansion of the team needs to “fully understand the members who join the team” and understand the differences between different workforces.
I met Harry Zhang, the co-founder of Project Galaxy, in March 2021. At that time, my instinct told me that Project Galaxy could become a killer protocol, but I don’t know what the “Web3 labor market” really means. In order to allow this project to pass, I compiled a set of theories about “Web3 Linkedin” on the investment committee. Therefore, when everyone else was quite suspicious of this project, I finally promoted this investment.
At that time, Project Galaxy was just an NFT-as-a-service platform, not the current “chain reputation/certificate agreement”. The “play while earning” chain game Axie Infinity has not yet become a global craze like today.
The project party does not know how to find suitable target community members, and people have no channels to learn about job opportunities that suit them.
Soon in the summer, the “Shadowy Super Coder” event held by Project Galaxy inspired me. Developer-oriented projects need to recruit more developers to try their products, so they provide additional allowances/product trial installations for the target user (found through the on-chain index) in the gift package, hopefully Attract developers to join to try out related products.
This sounds like the simplest thing in the Web2 world, such as Google or Facebook ads targeting users to promote. Although the Galaxy team only indexed and sorted out the data on the chain to determine the target audience, this is the first time in history to assign tasks to addresses through on-chain reputation!
Also in the summer, more P2E games have sprung up. Then we saw a variety of guilds appearing in these games. People began to join one guild, then moved to other guilds, or served several guilds at the same time.
At this time, the guild entered the Red Sea (the Red Sea refers to all existing industries, that is, the known market space. In the Red Sea, the industrial boundaries have been delineated. Enterprises strive to defeat their opponents in order to grab a larger share of the existing market. The competition is very high. cruel). The trend of more and more subdivision and specialization of trade unions is almost inevitable, or some guilds will disappear due to lack of differentiation. The supply side of the labor market is hierarchical, and guilds that focus on certain tasks may perform very well because of their specialization.
The current market demand is the so-called “play and earn” game, but in the future it will be abstracted into various “X earn while” tasks. In the words of the person with the largest token, this is all about using “Proof of Work (POW)” to exchange tokens or shares in the community.
Obviously, the guild has a very strong demand for an operation management system (so we invested in one). If the guild is to be specialized, then each guild task category needs a different management module. Then, these tasks can find the right labor from the right guild.
But how does the guild recruit individuals? Until now, I finally want to understand why I called Project Galaxy on-chain LinkedIn 7 months ago: Individuals can query any credentials that users want to show to the guild and customize it as an on-chain resume.
If a guild’s operating system is integrated with Galaxy, then any task completed in the guild under the management of the operating system can be converted into a badge or certificate that can be publicly searched. These past task experience will help users apply for the next new task.
There is also a more exciting feature, because someone has certain related credentials at a certain address in the past (not necessarily in cooperation with the guild), then he can customize his past work credentials according to the requirements of the specific guild (Resume) to quickly lock tasks or jobs that meet his own conditions.
I have also seen the potential for some guilds to become more horizontal as guilds become more specialized (in my opinion vertical)—that is, to become guilds focused on part-time tasks.
In addition, not all Web3 tasks are simple, and some tasks require coordination. Community Gaming is a coordination layer of meta-universe missions/activities. Today it allows competition between guilds (ie tournaments), and tomorrow it may allow more complex cooperation between guilds.
Finally, I also found that the case studies around Fiverr and Upwork are particularly inspiring for thinking about building a labor market around Web3.
Fiverr layered tasks on the platform into more standardized task opportunities. The advantage of this approach is that it can organize fragmentary tasks, but the disadvantage is that this approach can only be limited to simpler or less customized part-time tasks.
Upwork is a website used by large companies to publish their contractor tasks. It looks more like Amazon or Taobao, where people need to pay to post their resumes to get opportunities. There is no hierarchical structure, because the task content becomes more personalized or focused on a certain requirement.
In the Web3 world, Fiverr-type tasks may directly use personal labor without going through the guild, while Upwork-type tasks may be easier to complete on a large scale through the guild in a continuous period of time.
At this point, this endless conversation is about to end. To me, the Web3 labor market today is composed of a credibility certificate layer, a labor supply and demand organization layer, and a cross-organization coordination layer. Of course, the Web3 world is still constantly updated and evolving, and I also hope to get more inspiration.
Source link: www.theblockbeats.com
Disclaimer: As a blockchain information platform, the articles published on this site only represent the author’s personal views, and have nothing to do with the position of ChainNews. The information, opinions, etc. in the article are for reference only, and are not intended as or regarded as actual investment advice.
